Masterclass in Storytelling and Business Presentations

A comprehensive two-day program that covers everything you need in order to prepare, design and deliver compelling presentations that captivate your audience.

7-8 May 2026 | Bucharest | 10 participants

This masterclass takes you beyond basic public speaking. You'll learn to structure clear messages, tell compelling stories, design professional slides and deliver with confidence and presence.

Module 1

Persuasive Presentations

Learn to craft persuasive, well-structured messages that move your audience to action.

You will learn to prepare clear messages, structure the content and tailor your approach in a persuasive way. By the end of this module, you'll have a repeatable preparation process that saves time and increases impact.

  • Preparing your presentation

  • Tailoring to your audience

  • Structuring the presentation

  • Persuasive techniques

  • Attention grabbing strategies

  • Establishing credibility

  • Beginning and ending the presentation

Module 2

Business Storytelling

Turn data and ideas into relevant, memorable stories that connect with your audience.

You'll learn how to structure stories using narrative frameworks. You'll have 2-3 polished stories ready to integrate into your future presentations, as well as strategies for presenting data using narrative structures.

  • Elements of an inspiring story

  • Narrative structures and techniques

  • Building the epic thread

  • Using metaphors and analogies

  • Turning data into stories

Module 3

Presentation Design

Learn to create clear, visually attractive and professional-looking slides, that support your message

You'll master design principles and how to express complex ideas with compelling visuals. You'll have a set of principles and design resources to create professional presentations and be able to express your ideas visually.

  • Design principles

  • Structuring the content

  • Types of slides and visuals

  • Visualising complex data

  • Choosing visual elements

  • Exemplifying the techniques

  • Design tools and resources

Module 4

Public Speaking

Develop stage presence, overcome the fear of speaking in public and deliver presentations with confidence and authenticity.

You'll have more confidence, more control and an authentic public speaking style and you'll be more convincing and engaging when you present.

  • Stage presence

  • Body language

  • Expressive delivery techniques

  • Managing nerves and emotions

  • Handling difficult questions

  • Mistakes to avoid

  • Presence, authenticity and connection

What you will leave with:

✓ A complete, polished presentation ready to deliver

✓ 2-3 prepared stories you can use immediately

✓ Your slides redesigned using design principles

✓ Practice delivery with feedback (multiple times)

✓ Frameworks you can reuse for any presentation

✓ Digital resource library and templates

What's included:

2 full days of high quality training

Workshop materials and frameworks

Lunch and coffee breaks

Digital resource library

Feedback on your presentation

Certificate of completion

Investment and logistics:

2 full days (9:00-17:00)

Max 10 Participants

Bucharest, Romania

480 EUR + VAT /participant

400 EUR + VAT Early bird until 1 March

What Participants Say

“Iulian's expertise in the art of storytelling has transformed the way I communicate and connect with my audience. Through personalized coaching and insightful feedback, he has helped me refine my narrative skills and develop a clear, compelling voice in every aspect of my career. His passion, dedication, and innovative approach make him an exceptional trainer, and I wholeheartedly endorse him for anyone looking to elevate their storytelling abilities”

- Violeta D, Senior Manager

“I was genuinely pleasantly surprised by the way you delivered the workshop, especially the drawing techniques, which really captured my attention. Time flew by, and I learned so much that I now look completely differently at the presentations I create and the ones I attend. I truly feel that after this course, my presentations have reached a whole new level.”

- Alin, Techical Specialist

“I had the chance Iulian’s training on Presentation Skills. Tbh i attended many similar trainings before that, since i was looking for a constant improvement in this area. I have to say that it was the best session ever i joined, and for the first time in my life I’ve seen the trainer applying in his session literraly 100% of the techniques taught. Passion, talent, dedication and commitment... at it’s best.”

- Ovidiu, Tehical Services Manager

“I had the opportunity to meet Iulian during a presentation skills training. I have attended other trainings in this area, and I can honestly say this one was by far one of the most inspiring and motivating. It changed my perspective and the way I think about presentation technique, and not only that. I would recommend Iulian to any company that wants to improve its presentation skills.”

- Ionut, Process Manager

Resources

Want a preview of what I teach? These are some visual frameworks and hand-drawn insights around the topic of presentation skills